Sales presentations and lead-generation campaigns
For Meridian, we partnered closely with the CEO and leadership team to shape a strategic narrative that empowered their sales organization. Our work included building a high-impact sales presentation system, developing campaign messaging, and crafting lead-generation programs aligned to industry pain points and executive priorities. We organized complex content into clear, compelling storylines and delivered multi-channel assets that elevated their go-to-market strategy—helping the sales team communicate value with confidence and drive stronger engagement across audiences.